{"id":6223,"date":"2016-01-12T11:27:34","date_gmt":"2016-01-12T10:27:34","guid":{"rendered":"https:\/\/bigcitymonkey.com\/?p=6223"},"modified":"2016-01-12T11:27:34","modified_gmt":"2016-01-12T10:27:34","slug":"huffington-posts-nya-mediastrategi","status":"publish","type":"post","link":"https:\/\/euronewspages.com\/sv\/huffington-posts-nya-mediastrategi\/","title":{"rendered":"Huffington Posts nya strategi: Video f\u00f6r alla plattformar"},"content":{"rendered":"<h4>Mediaj\u00e4tten v\u00e4ljer att fokusera p\u00e5 on-demand video i sin nya videostrategi och sk\u00e4r ner p\u00e5 live-s\u00e4ndningar samt personal<\/h4>\n<p>Huffington Post \u00e4r det senaste stora mediabolaget som nu v\u00e4ljer att g\u00e5 \u00f6ver fr\u00e5n l\u00e4ngre live-s\u00e4ndningar till video\u00a0som g\u00e5r att dela via sociala medier. Mediaf\u00f6retagets nya strategi \u00e4r\u00a0att fasa ut deras dagliga \u00e5ttatimmars lives\u00e4ndningar, vilket framkom i ett meddelande till personalen.<\/p>\n<p>Arianna Huffington och Jared Grusd f\u00f6rklarar i samma meddelande till personalen att flytten kommer att <em>&#8221;g\u00f6ra det m\u00f6jligt f\u00f6r oss att skapa skr\u00e4ddarsydd video till olika plattformar, oavsett om det \u00e4r Facebook, Snapchat, Twitter, Youtube eller vad som \u00e4n komma skall&#8221;\u00a0<\/em><\/p>\n<p>Huffington Post \u00e4r en gigant inom den digitala mediav\u00e4rlden.\u00a0Bolaget har en oms\u00e4ttning p\u00e5 146 miljoner dollar (2014) och \u00e4r en del i Verizon Communications INC och AOL. Mediaf\u00f6retagets videoenheter best\u00e5r i dagsl\u00e4get av: HuffPost Live, HuffPost news, Huffpost originals och HuffPost Rise. Dessa kommer nu allts\u00e5 att kombineras, medan HuffPost Live kommer att upph\u00f6ra\u00a0med sina l\u00e4ngre lives\u00e4ndningar f\u00f6rutom vid st\u00f6rre nyhetsh\u00e4ndelser.<\/p>\n<p>Nedsk\u00e4rningarna inneb\u00e4r ocks\u00e5 minskad personal, vilket kanske inte kommer som en nyhet. Enligt <a href=\"http:\/\/adage.com\/article\/media\/part-video-pivot-huffington-post-cut-38\/302085\/\">AdAge<\/a> fick 25 personer avg\u00e5, vilka alla ingick i videoenheten HuffPost Live. Anst\u00e4llda n\u00e4mner ocks\u00e5 att annan redaktionell personal har f\u00e5tt avg\u00e5 i samband med f\u00f6r\u00e4ndringarna. Sammanlagt l\u00e4mnade ungef\u00e4r 38 personer mediaf\u00f6retaget.<\/p>\n<p>Dessa omfattande f\u00f6r\u00e4ndringar ska allts\u00e5 hj\u00e4lpa Huffington Post att n\u00e5 deras vision: Att skapa en central video-hub. Detta ocks\u00e5 \u00e4r i linje med m\u00e5len f\u00f6r HuffPost 24, vilket \u00e4r ett videon\u00e4tverk som annonserades under andra kvartalet f\u00f6rra \u00e5ret.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mediaj\u00e4tten v\u00e4ljer att fokusera p\u00e5 on-demand video i sin nya videostrategi och sk\u00e4r ner p\u00e5 live-s\u00e4ndningar samt personal Huffington Post \u00e4r det senaste stora mediabolaget&#8230;<\/p>\n","protected":false},"author":2,"featured_media":6236,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37,39],"tags":[],"class_list":["post-6223","post","type-post","status-publish","format-standard","has-post-thumbnail","category-media","category-video"],"_links":{"self":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts\/6223","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/comments?post=6223"}],"version-history":[{"count":0,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts\/6223\/revisions"}],"wp:attachment":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/media?parent=6223"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/categories?post=6223"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/tags?post=6223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}