{"id":451,"date":"2013-01-21T10:04:28","date_gmt":"2013-01-21T10:04:28","guid":{"rendered":"https:\/\/bigcitymonkey.com\/?p=451"},"modified":"2013-01-21T10:04:28","modified_gmt":"2013-01-21T10:04:28","slug":"parken-zoo-soker-ny-reklambyra","status":"publish","type":"post","link":"https:\/\/euronewspages.com\/sv\/parken-zoo-soker-ny-reklambyra\/","title":{"rendered":"Parken Zoo s\u00f6ker ny reklambyr\u00e5"},"content":{"rendered":"<p><strong>Djurparken Parken Zoo i Eskilstuna fick under h\u00f6sten 2012 uppleva vad negativ publicitet verkligen kan inneb\u00e4ra. I TV4:s Kalla Fakta avsl\u00f6jades att flera s\u00e4llsynta djur avlivats f\u00f6r att ge plats \u00e5t nya. Samtidigt som parken kommunicerar under parollen \u201dR\u00e4ddar v\u00e4rldens djur\u201d. Nu s\u00f6ker parken ny reklambyr\u00e5 och marknadschef.<\/strong><\/p>\n<p><a href=\"https:\/\/bigcitymonkey.comhttps:\/\/bigcitymonkey.com\/wp-content\/uploads\/2013\/01\/PZ_raddar_liggande_platta.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-452 alignright\" title=\"ParkenZoo_logo\" src=\"https:\/\/www.bigcitymonkey.comhttps:\/\/bigcitymonkey.com\/wp-content\/uploads\/2013\/01\/PZ_raddar_liggande_platta.jpg\" alt=\"\" width=\"222\" height=\"57\" \/><\/a><\/p>\n<p>Den skandalomsusade djurparken letar nu efter en ny reklambyr\u00e5. Men den ifr\u00e5gasatta sloganen verkar bli kvar. Den nya byr\u00e5n ska ta \u00f6ver efter nuvarande byr\u00e5n Care of haus och f\u00e5r den digra uppgiften att g\u00f6ra djurparken attraktiv inf\u00f6r n\u00e4sta s\u00e4song.<\/p>\n<p>\u2013 Det st\u00e4mmer. Vi har jobbat med Care of haus i fem \u00e5r, men det avtalet har nu g\u00e5tt ut, s\u00e4ger Camilla Delac, f\u00f6rs\u00e4ljningschef och medlem i marknadsgruppen p\u00e5 Parken Zoo till Dagens Media. Parken Zoo ska dessutom rekrytera en marknadschef, ett ansvar som f\u00f6r n\u00e4rvarande ligger hos vd Torbj\u00f6rn Bergvall. Med ny byr\u00e5 och ny marknadschef p\u00e5 plats ska en kommunikationsplattform utformas.<\/p>\n<p>K\u00e4lla: <a href=\"http:\/\/www.dagensmedia.se\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dagens Media<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Djurparken Parken Zoo i Eskilstuna fick under h\u00f6sten 2012 uppleva vad negativ publicitet verkligen kan inneb\u00e4ra. I TV4:s Kalla Fakta avsl\u00f6jades att flera s\u00e4llsynta djur avlivats f\u00f6r att ge plats \u00e5t nya. Samtidigt som parken kommunicerar under parollen \u201dR\u00e4ddar v\u00e4rldens djur\u201d. Nu s\u00f6ker parken ny reklambyr\u00e5 och marknadschef.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47],"tags":[151,152,153,154],"class_list":{"0":"post-451","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-pr","7":"tag-parken-zoo","8":"tag-pitch","9":"tag-pr-2","10":"tag-reklambyra"},"_links":{"self":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts\/451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/comments?post=451"}],"version-history":[{"count":0,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts\/451\/revisions"}],"wp:attachment":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/media?parent=451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/categories?post=451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/tags?post=451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}