{"id":2912,"date":"2013-05-02T14:48:05","date_gmt":"2013-05-02T14:48:05","guid":{"rendered":"https:\/\/bigcitymonkey.com\/?p=2912"},"modified":"2013-05-02T14:48:05","modified_gmt":"2013-05-02T14:48:05","slug":"coca-colas-storsta-sommarsatsning","status":"publish","type":"post","link":"https:\/\/euronewspages.com\/sv\/coca-colas-storsta-sommarsatsning\/","title":{"rendered":"Coca-Colas st\u00f6rsta sommarsatsning"},"content":{"rendered":"<p><strong>Under maj till augusti kommer 115 miljoner flaskor och burkar fyllda med Coca-Cola att f\u00e5 en ny etikett i Sverige med ett personnamn p\u00e5. Totalt f\u00e5r \u00f6ver en miljard flaskor och burkar i Europa nya namnetiketter.\u00a0<\/strong><\/p>\n<p>\u2013 Vi lyfter bort det heligaste vi har, v\u00e5r logga, och l\u00e5ter n\u00e5got s\u00e5 personligt som egennamn ers\u00e4tta den, s\u00e4ger Gustaf Wetterwik, marknadschef p\u00e5 Coca-Cola Sverige. Det \u00e4r den st\u00f6rsta sommarkampanjen som Coca-Cola n\u00e5gonsin har gjort i Europa och \u00e4r en hyllning till konsumenterna.<\/p>\n<p>Kampanjen p\u00e5g\u00e5r i elva europeiska l\u00e4nder samtidigt. Den svenska kampanjen kommer att inneh\u00e5lla bland annat tv-reklam samt en egen sajt, delaencoke.se, d\u00e4r bes\u00f6karen kan skapa en egen virtuell Coca-Cola att dela med en kompis p\u00e5 Facebook. Anv\u00e4ndarna kan ocks\u00e5 skriva ner sina sommarplaner p\u00e5 sajten, som sedan animeras fram.<\/p>\n<p>K\u00e4lla: <a href=\"http:\/\/www.resume.se\/\" target=\"_blank\" rel=\"noopener noreferrer\">Resum\u00e9<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Under maj till augusti kommer 115 miljoner flaskor och burkar fyllda med Coca-Cola att f\u00e5 en ny etikett i Sverige med ett personnamn p\u00e5. Totalt&#8230;<\/p>\n","protected":false},"author":2,"featured_media":2914,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47,30],"tags":[110,287],"class_list":{"0":"post-2912","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-pr","8":"category-socialt-medier","9":"tag-coca-cola","10":"tag-dela-en-coke"},"_links":{"self":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts\/2912","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/comments?post=2912"}],"version-history":[{"count":0,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts\/2912\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/media?parent=2912"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/categories?post=2912"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/tags?post=2912"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}