{"id":225,"date":"2012-12-29T13:53:43","date_gmt":"2012-12-29T13:53:43","guid":{"rendered":"https:\/\/bigcitymonkey.com\/?p=225"},"modified":"2012-12-29T13:53:43","modified_gmt":"2012-12-29T13:53:43","slug":"den-visuellt-sett-basta-natannonsen-2012-lag-pa-eniro-se","status":"publish","type":"post","link":"https:\/\/euronewspages.com\/sv\/den-visuellt-sett-basta-natannonsen-2012-lag-pa-eniro-se\/","title":{"rendered":"Den visuellt sett b\u00e4sta n\u00e4tannonsen 2012 l\u00e5g p\u00e5 Eniro.se."},"content":{"rendered":"<p><strong>Eyetrackshop utser varje m\u00e5nad den b\u00e4sta n\u00e4tannons enligt tre olika \u00f6gonr\u00f6relser: <em>visuell styrka<\/em> (procent som tittat p\u00e5 annonsen), <em>engagemang<\/em> (tid p\u00e5 annonsen) och <em>f\u00f6rm\u00e5ga att snabbt tr\u00e4nga igenom bruset<\/em> (tid till f\u00f6rsta fixering). Detta m\u00e4ts genom webbkamerabaserad eyetracking.<\/strong><\/p>\n<p><a href=\"https:\/\/bigcitymonkey.comhttps:\/\/bigcitymonkey.com\/wp-content\/uploads\/2012\/12\/13305851_s.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-291\" title=\"13305851_s\" src=\"https:\/\/www.bigcitymonkey.comhttps:\/\/bigcitymonkey.com\/wp-content\/uploads\/2012\/12\/13305851_s.jpg\" alt=\"\" width=\"400\" height=\"269\" \/><\/a><\/p>\n<p>De annonser som blivit utsedda till m\u00e5nadens annons har i snitt 15 procent h\u00f6gre synlighet \u00e4n en genomsnittsannons i Eyetrackshops referensbas. Under 2012 var den b\u00e4sta n\u00e4tannonsen Vattenfalls som l\u00e5g p\u00e5 Eniro.se. J\u00e4mf\u00f6rt med en vanlig annons var det 22 procent fler som s\u00e5g annonsen och man spenderade tv\u00e5 g\u00e5nger s\u00e5 l\u00e5ng tid p\u00e5 den.<\/p>\n<p>K\u00e4lla: <a title=\"Dagens Media\" href=\"http:\/\/www.dagensmedia.se\/nyheter\/dig\/article3609158.ece\" target=\"_blank\" rel=\"noopener noreferrer\">Dagens Media<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Eyetrackshop utser varje m\u00e5nad den b\u00e4sta n\u00e4tannons enligt tre olika \u00f6gonr\u00f6relser: visuell styrka (procent som tittat p\u00e5 annonsen), engagemang (tid p\u00e5 annonsen) och f\u00f6rm\u00e5ga att&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[112,104],"class_list":{"0":"post-225","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-media","7":"tag-annonsering","8":"tag-marknadsforing"},"_links":{"self":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts\/225","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/comments?post=225"}],"version-history":[{"count":0,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/posts\/225\/revisions"}],"wp:attachment":[{"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/media?parent=225"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/categories?post=225"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/euronewspages.com\/sv\/wp-json\/wp\/v2\/tags?post=225"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}